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These include DM campaign concepts, creative, B2C and B2B data, sales promotion, print and project management, and fulfilment.Ĭonduit will exhibit its updated business intelligence solutions and discuss with delegates how to transform low-value customers into high-value ones, and make more money from existing high-value customers. It will showcase its e-mail gateway system, which complements its e-mail broadcast system, and a newly launched package that is capable of sending up to 1.2 million e-mails an hour.Ĭolourways, which provides total DM marketing solutions for companies such as Walkers Snacks and Clinton Cards, will showcase its products and services for the first time at the show.
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The organisation specialises in fulfilment and circulation management, database services, event registration management, web-based applications, custom-built data solutions and e-mail broadcasting in the publishing, events and exhibitions industries. A visit to the stand will also provide the opportunity to consider the newly available information on Cardata and a new B2B suppression file.ĭatabase solutions provider Circulation Data Services will be exhibiting for the first time at the Fair. There will also be a prize draw on the stand where winners will receive a magnum of champagne.Ĭaspian Partnership will showcase its range of traditional DM services, including client and agency expertise in both B2B and consumer sectors, which it claims offers a one-stop solution covering all aspects of data acquisition and management, copywriting, design and creative services, through to getting the message delivered. Visitors can access advice and information on its partnership with Uniserve GmbH, which enables Capscan to support address datasets for most European countries. This product has recently been updated to meet Australia Post's latest requirements, and now contains supplementary data over and above the Australian postal file, through Capscan's partnership with Australian-based Pacific Micro Marketing.
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Some of the issues it tackles include fraud, verification and over-indebtedness.Īs well as demonstrating its address management product, Matchcode, Capscan will also be publicising the AMAS-accredited Matchcode International for Australia. The company will exhibit its credit and marketing data solutions, which address the issues facing direct marketers within the financial services, mail-order and utilities sectors.
List management and list broking specialist Avongate will illustrate its expertise in B2C data, particularly on lists for the healthcare market, and will also showcase its range of opt-in e-mail and SMS data.Ĭallcredit, part of the Skipton Information Group, will be present with EuroDirect and GMAP.
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The company will also showcase the 19th edition of The Marketing Manager's Yearbook (published in January 2004), with more than 47,000 marketing decision-makers from major UK companies, plus 4,000 essential suppliers and advisers to the marketing sector.
Live demonstrations of the website will be held at the Fair, showing delegates how to select and purchase their ideal mailing list online from a database of more than 120,000 named business contacts. Information provider Information Services will be presenting its online mailing list service, together with its new Quick Search facility. The company claims Censation can help marketers look for new insights into customers and prospects to help focus resources on those most likely to build business, or to help locate the best site for a new store or service.
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These include list planning and buying for B2B and consumer campaigns, buying lists for direct mail, telephone marketing, and UK and international e-mail and SMS campaigns.Īcxiom will demonstrate how, with the help of newly acquired Claritas Europe, it delivers customer data integration and consumer information solutions to the pan-European market.Īddress management software provider AFD Software is launching Censation, a geodemographic system based on the latest Census, delivered free as part of AFD Software's addressing and batch-cleansing product, Postcode. To view a copy of this license, visit or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA.Following its merger with Mediaprisme, Acxes Data will have experts from the UK and other European countries at its stand answering visitors' questions and offering advice on campaign planning and analysis services. Copyright 2007 James Fisher This work is licensed under the Creative Commons Attribution-Share Alike 3.0 License.
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